Search results for " Theory of Planned Behaviour"
showing 4 items of 4 documents
Entrepreneurship on Social Networking Sites: The Roles of Attitude and Perceived Usefulness
2023
Background: Social media platforms are a significant growth opportunity for enterprises, especially for microenterprises, due to the possibility of establishing direct contact with their customers. We investigate the psychological reasons that drive entrepreneurs towards the use of social networking sites (SNSs) for their business, following two important social psychology theories: the theory of planned behaviour and the technology acceptance model. We also tested for two personality traits: openness to experience and dominance. Methods: Data were acquired by examining 325 microentrepreneurs who decided to use either SNSs or traditional sales methods for their businesses. Results and concl…
Promoting Physical Activity Habits after Completing Secondary School: Does the Age Matter?
2022
Physical inactivity is one of the most important problems in our society, especially during adolescence. During this stage of schooling, students practice physical activity in physical education classes, but after they finish school, many of them stop practicing it. This research aims to determine which variables predict the intention to practice physical activity after finishing secondary school and to discover the effect that age during adolescence has on these predictive variables. A questionnaire was administered to a sample of secondary school students. The results show that physical exercise identity influences the three antecedents of this theory, while the attitude towards the behav…
Working Adults' Intentions to Participate in Microlearning: Assessing for Measurement Invariance and Structural Invariance.
2021
The current study set out to understand the factors that explain working adults' microlearning usage intentions using the Decomposed Theory of Planned Behaviour (DTPB). Specifically, the authors were interested in differences, if any, in the factors that explained microlearning acceptance across gender, age and proficiency in technology. 628 working adults gave their responses to a 46-item, self-rated, 5-point Likert scale developed to measure 12 constructs of the DTPB model. Results of this study revealed that a 12-factor model was valid in explaining microlearning usage intentions of all working adults, regardless of demographic differences. Tests for measurement invariance showed support…
Análisis de las intenciones de emprender en deporte a través de modelos lineales vs QCA = Analysis of sport entrepreneurial intentions through linear…
2018
Resumen: Las altas tasas de desempleo juvenil en España han generado que el emprendimiento deba ser considerado una buena salida laboral para los jóvenes recién graduados. Concretamente, el sector deportivo se presenta como una industria viable para que los jóvenes titulados emprendan, siendo escasos los estudios sobre emprendimiento realizados con estos estudiantes. Por tanto, es el objetivo del presente estudio conocer cuáles son las variables predictoras de la intención de emprender de los estudiantes pre-graduados del sector deportivo a través de la Teoría del Comportamiento Planificado, añadiendo también algunas variables sociodemográficas (género y experiencia laboral). Para ello se h…